Long-Range Strategy

How long is long-range? The long view seems to be getting shorter and shorter as businesses strive to respond to fast-paced environments. The culture of your organization, the maturity of your products and services, and the dynamics of your industry can all affect the depth of your outlook.

For example, if you're leading a start-up software company in the rapidly changing high-tech industry, we have a planning approach that can help you devise a one, three, or five year vision supported by a 90-day work plan.

In contrast, if you're the third generation CEO of a century-old food processing company, we can introduce you to scenario building exercises that can help you envision a game-changing future.

In the simplest terms, Long-Range Strategic Planning is a process. It is a process that determines where an organization wants to be in the future, how it is going to get there, and how it will know when or if it arrives.

A Long-Range Strategic Plan is visionary and focuses on the entire organization, while a business, marketing, or communication plan addresses day-to-day activities or a specific product, service or program.

Act2 approaches Long-Range Planning with our participative planning philosophy to ensure your efforts result in a viable plan that your organization can sustain and your staff is eager to execute.

Your plan document will be tailored to your specific needs, but will likely include:

• Mission (Organizational Purpose)
• Organizational Values
• Analysis of Your Current Situation
• Identification of Critical Issues
• Vision for the Future
• Strategies to Attain Your Vision
• Objectives to Support Your Strategies
• Tactics to Achieve Your Objectives
• Resource Allocation and Financial Plan

To ensure that Gibson Partners is a good fit for your project and your organization, we would gladly spend a few minutes discussing your needs. Just contact us to initiate a conversation about your Long-Range Plan..