Gibson Partners changes name to Act2 Strategists

Published: Friday, August 08, 2008
Author: angela@act2plan.com

Gibson Partners changes name to Act2 Strategists,
Builds on reputation for developing actionable plans that work
 August 11, 2008 - Pecatonica, Illinois -- Effectively immediately, Gibson Partners has changed its name to Act2 Strategists, reflecting the firm’s expertise in helping companies translate business strategy into action. Since launching the firm three years ago, founders Andrea Gibbs and Angela Larson have helped many diverse businesses achieve success.
“Act2 Strategists delivers plans that perform,” said Andrea Gibbs, business strategist, trainer, and speaker. “We ensure plans are ‘worked’ not just sitting on a shelf. Through facilitating, coaching, training and motivating our client teams, we get everyone engaged in the strategic process. And we follow through by establishing measures for accountability, accomplishment, rewards and celebration.” Angela Larson, business strategist, trainer, and coach, further elaborated on Act2’s bias for action.
“We see development of a business strategy as the first step, or act one,” explained Larson. “The next step, implementation, becomes act two. While both steps are very important and interdependent, we see many plans without clear, actionable items that are connected to an organization’s vision for the future. At Act2, we constantly affirm the viability of a plan’s ideas, timelines and resources by challenging the client, ‘Will you be able to make this a reality?’”
            The launch of Act2 Strategists includes the unveiling of a new logo, tagline and website,www.act2plan.com. The branding, creative strategy and website were developed by Ignition Studio in Rockford, Illinois.
            For more information, or for a complimentary, 30-minute consultation on a strategic plan development or implementation project, contact Larson or Gibbs at 815-804-0404 or angela@act2plan.com and andrea@act2plan.com.
Act2 Strategists facilitates the development of strategic plans -- long-range, business, and marketing -- and supports their implementation with training, communication, coaching, and speaking. Specific services include planning facilitation; business consulting; leadership development; team development; sales, presentation, and communication training; employee engagement planning; professional coaching; and motivational speaking. The firm was established in 2005 and works with mid-size companies, corporate departments, and large nonprofits to develop and implement strategies for growth and improvement.